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Enrique Dans
  • Professor of Innovation at IE Business School
  • Published 8 years ago

On the basis of sustained observation over recent years, I can only express my stupor at the failure of most companies to use the social networks to their full advantage: interminable lists of tweets or soulless Facebook updates; rubbish that...

Mungo Park
  • Managing Director @ blueprint.tv.
  • Published 8 years ago

In 1895 the John Deere Tractor Company in Moline, Illinois produced a magazine called “The Furrow”. The magazine helped farmers stay on top of the latest developments in modern farming equipment and a variation of it is still available today....

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